New Hope Worship Center is a growing Grovetown-based church with engaging and welcoming worship services each Sunday, and Bible-based teaching that aims to be relevant and practical for everyday life.

With a hard-to-use former logo, and inconsistent branding across touchpoints, it was time to unify New Hope’s brand image to modernize all their assets and communicate clearly about who they are, and where they’re going as they grow exponentially alongside the Grovetown community. They also needed a brand toolkit they could deploy in a wide array of executions for a diverse set of audiences, from kids’ ministry all the way up to sermon series and adult classes, retaining brand integrity but giving each program a unique personality under the greater NHWC umbrella.